By ProServeIT on July 20, 2023

Guide to Building Internal Support for Your Technology Roadmap

Are you a CEO, business leader, or executive looking to steer your organization towards digital transformation and technological innovation? In today's fast-paced business landscape, having a clear vision and strategy for integrating technology is crucial for long-term success.  

To effectively navigate this digital frontier, you need a roadmap β€” a well-defined plan that outlines your organization's technology initiatives and objectives. But it's not just about having a roadmap; it's about ensuring internal support for it. 

In this blog post, we will explore the value of a technology roadmap, the importance of internal support for technology projects, and provide practical insights on how to garner internal support for your roadmap. By the end, you'll have a deeper understanding of why internal support is essential and gain valuable strategies to rally your organization behind your technological aspirations.  

So, let's dive in and unlock the power of internal support for your technology roadmap! 

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The Value of a Technology Roadmap 

Creating a technology roadmap requires more than just a top-down approach. Long gone are the days when IT dictated tools and solutions to the rest of the business. Today, building a successful technology roadmap relies on fostering partnerships and collaboration across departments.  

For CEOs, executives, and business leaders, a high-quality technology roadmap has become an indispensable tool in creating an efficient technology strategy that drives organizational success. It holds the key to unlocking your company's full digital potential and ensuring tangible value from your technology investments. 

A well-planned technology roadmap empowers businesses to evaluate their IT infrastructure against industry standards and best practices, providing a comprehensive understanding of both opportunities and challenges. It also enables an assessment of technology staff skills, identifying gaps between current capabilities and business objectives. This analysis sets the stage for ambitious strides toward success. 

technology-roadmap-liteIn an ever-evolving business landscape, uncertainty looms on the horizon. A technology roadmap serves as a guiding light, leading your organization toward a future of strategic and financial prosperity. By carefully charting your technology investments, you gain the flexibility and agility needed to adapt to shifting trends and emerging digital threats. This proactive approach allows you to stay ahead of the curve and maintain a competitive edge. 

Are you a CEO, business leader, or executive looking to steer your organization toward digital transformation and technological innovation?

We help enterprises create effective technology roadmaps and gain internal support for their technology projects.

If you want to navigate the digital landscape, align technology initiatives with strategic goals, and rally internal support for your technology roadmap, let's talk.

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The Importance of Internal Support for Technology Projects 

In today's rapidly evolving digital landscape, the success of technology projects hinges not only on cutting-edge solutions but also on strong internal support. According to a seminal article from Harvard Business Review, implementing new technology is a complex process that requires extensive organizational buy-in and support from various stakeholders. The article highlights that without internal support, even the most promising technological advancements can fail to deliver the desired outcomes.  

To illustrate this point, statistics reveal that a staggering 70% of technology projects experience challenges related to resistance and lack of support from employees and management 

An interesting example given by the Harvard Business Review article involved a large natural resources company embarking on a process change for their existing software. Unfortunately, the benefits of this change were not clear to the company’s workforce. Employees perceived that this change would add more scrutiny and rigor to their work rather than address any existing roadblocks. This misalignment between the workforce and the leadership team is exactly what could jeopardize the success of the proposed change.  


When creating a technology roadmap, the stakeholders from each department will ask the same question that you are thinking:

❓ What’s in it for me and my team? 

Being able to clearly articulate the benefits of a technology roadmap to each department in your organization can make a huge difference in its successful reception and adoption. The importance of bringing clarity to concerned or resistant stakeholders during the roadmap creation process should not be ignored.  

To further emphasize the importance of internal support for technology projects, McKinsey & Company (together with Oxford University) studied more than 5000 IT projects and discovered the following insights:  

  • πŸ“ˆ Technology projects with robust internal support have a significantly higher success rate (i.e., complete projects on time, within budget, and with the expected value), with 80% of them meeting or exceeding their objectives 
  • πŸ‘Ž Missing focus, content issues, skills issues, and execution issues are the four groups of issues that IT executives have identified that cause the most project failures.
  • πŸ’¬ Active involvement from top management is essential, as projects that receive strong executive sponsorship are 40% more likely to achieve their desired results 

These insights underscore the critical role of internal support as a catalyst for achieving success in technology projects and provide a compelling case for organizations to prioritize internal alignment and support throughout the project lifecycle. 

Although this refers to the work done after creating a technology roadmap, the statistics are still immensely important and can be applied to the initial stages of creating a quality technology roadmap.

How To Get Internal Support for Your Technology Roadmap 

To build an effective technology roadmap together with other key stakeholders in your organization, here are three key factors to consider:

1. Creating a Partnership: The first step is to ensure that the entire executive and leadership team recognizes the importance of technology. It's about working together to implement ideas and turning them into reality. Business stakeholders should actively participate in the decision-making process, offering their insights on requirements, needs, and options. This collaborative approach leads to better alignment, commitment, and a shared understanding of the value that technology brings to the organization

2. Communicating the Why: It is vital to effectively communicate the purpose and value of the technology journey to the entire team, including various departments. By involving stakeholders from various departments in the decision-making process, you foster buy-in and commitment. When everyone understands the positive outcomes and benefits that the technology roadmap brings, it becomes easier to justify the time and effort invested in such technology initiatives.

In this video, Jamie, CTO of ProServeIT, summarizes how to get internal support for your technology roadmap. Have a watch!


3. Evangelizing Internally: Building excitement and internal buy-in is a critical step that is often overlooked. By emphasizing the importance of solving technology challenges together, businesses can create a culture that values collaboration and innovation. The importance of internally evangelizing the roadmap and generating excitement among team members is clear. This approach creates a shared vision and ensures that everyone is on the same page regarding the tools, value, and effort required to implement them.



In conclusion, a technology roadmap is invaluable for navigating the digital landscape and aligning technology initiatives with strategic goals.  

To ensure internal support for your technology roadmap, your organization should do the following:   

  • πŸ“’ Effectively communicate the benefits
  • 🀝 Involve stakeholders and foster collaboration 
  • πŸ‘©β€πŸ’Ό Lead by example (the existing leadership team)  

Need to create a quality technology roadmap for your organization? Discover how we can help your organization create a custom technology roadmap that maximizes the value of technology for its future success.  

Embrace the power of a technology roadmap and inspire others to join the journey toward technological excellence. Together, let's unlock limitless possibilities for your organization.

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Published by ProServeIT July 20, 2023