Jafar Hassan, Imagine Canada



Jafar Hassan is the Digital Experience Manager at Imagine Canada, a charity supporting the work and operating environment of the social good sector. Jafar has brought a wealth of marketing knowledge and experience from the private sector, playing a pivotal role in Groupon's record-shattering growth, and has since worked on major digital design projects and cultural transformations through technology at nonprofits in the UK, US and Canada.

A session by Jafar:

Digital Marketing 101 for Nonprofits

Are you in charge of fundraising, marketing, or communications for your nonprofit organization? If so, you won’t want to miss this session! Jafar Hassan, Digital Experience Manager at Imagine Canada, will share Imagine Canada's story around how they improved their overall effectiveness, connectiveness, and integration by improving their digital presence. Hear the inspiring story directly from Jafar who has been at the centre of the incredible digital marketing transformation Imagine Canada has been going through! He will also share tips and tricks around improving website design and performance and self-managing (effectively and easily) search engine marketing.

Recommended for:

Anyone in communications, marketing, and fundraising.